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Outlet Centres in Europe

March 2020


Reihe: ecostra Market Survey

Anbieter: ecostra

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  • Erscheinungsweise: Quartalsweise
  • Berichtszeitraum: 1. Quartal 2020
  • Erscheinungsdatum : 01.03.2020
  • Seiten : 74 Seiten
  • Datei-Typ : PDF-Datei
  • Größe : 5,53 MB
  • Sprache(n) : Englisch

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For 13 years now, ecostra is publishing this survey that covers all operating and planned centres in Europe. This survey is intended to help to improve transparency on the retail trade market. It is free of charge, updated every 3 months and is distributed to recipients in international retail, to brand manufacturers, investors, developers, operators, public authorities and others concerned with retail development. In addition it can be downloaded without any limitations from ecostra's website.

Response from the readers showed that this survey has already become a valuable tool e.g. for brand manufacturers in their site selection, for operators in their research on competition and for investors on the look for new opportunities.

Beginning in the USA and, over the past 25 years, subsequently spreading in Europe as well, a new retail format has been established : the Factory Outlet Centre (FOC) or Designer Outlet Centre (DOC). In the meantime, such a high density of Outlet Centre s already exists in some European countries (e.g. Great Britain), that one can certainly speak of market saturation here. Thus, in Great Britain, as in the USA also, a market shakeout is observable among locations of Outlet Centres, whereby the most professional operators, and accordingly suitable locations, win out over less productive concepts or locations with weaknesses.

The situation in continental Europe is somehow different. Due what are, to date, extremely restrictive building permission procedures compared to those in the rest of Europe, Germany has only a very few Outlet Centres in relation to the size of this national market However, there is little doubt that this will change in the medium term perspective, at least. The kind of emotional argument that often used to take place until just a few years ago has now given way to a much more factual discussion on the advantages and disadvantages of establishing an Outlet Centre.

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